Industries

Industry explainers look past a single company to the economics, competition, and structural forces that shape everyone in a market.

What this section covers

  • How money flows through an industry — who captures the profit and why.
  • Common business models, such as franchising, subscriptions, or platforms.
  • Competitive structure: scale, switching costs, and how rivals differentiate.
  • Structural forces like input costs, labor, regulation, and technology.

Where to start today

Our first published explainer sits in Restaurants & Food Service. McDonald’s: The Real Estate Business Behind the Burgers shows how a franchise model can turn a restaurant chain into something closer to a landlord, and why franchisee economics matter to the whole system.

You can also filter companies by industry. New industry explainers will be listed here once they are published.